CAAR | April 2024

4 THE CAAR COMMUNICATOR Myrna Grahn is our new Executive Director We are excited to announce the appointment of Myrna Grahn as the new Executive Director of the Canadian Association of Agri-Retailers (CAAR). She stepped into her new role as of March 25, 2024. Myrna brings a wealth of experience and a passion for agriculture and the agrifood system to our organization. In her illustrious career, she has demonstrated a remarkable commitment to advancing the industry’s interests and disseminating accurate, balanced, and current information about where your food comes from. Her journey in the agricultural industry spans over 30 years and is marked by a commitment to excellence and innovation. After graduating with honours from the University of Manitoba, she embarked on a career path that saw her assume pivotal roles within various sectors of the agricultural landscape. Hailing from a grain and cattle farm in Riding Mountain, Manitoba, Myrna’s roots in agriculture run deep. Her journey has seen her traverse diverse landscapes, from urban to rural settings, and her multifaceted perspective encompasses various facets of the industry, from production to processing, innovation education, and beyond. Myrna has cultivated an extensive network and earned a reputation as a trailblazer and visionary leader. Her ability to collaborate, influence, and align stakeholders from government, industry, and academia is unparalleled, making her a formidable force in advancing the interests of the agriculture and food sector. Notably, Myrna has spearheaded transformative initiatives such as the Manitoba Industry-Academia Partnership and the Manitoba Protein Advantage implementation phase, a collaborative strategy aimed at sustainable growth and global leadership in the protein industry. Her previous roles, including leadership positions in government initiatives and the Faculty of Agricultural and Food Sciences, underscore her strategic acumen and her dedication to driving positive change. Myrna has demonstrated exceptional communication skills throughout her career. She adeptly manages sensitive topics and conveys messages to diverse audiences, including the media. As a dynamic public speaker and facilitator, she has engaged and inspired stakeholders, from senior executives to grassroots members. Before joining CAAR, Myrna served in senior leadership roles within leading agricultural organizations, where she played instrumental roles in fostering growth, driving operational efficiencies, and championing sustainable practices. Her strategic vision and ability to forge meaningful partnerships have consistently propelled organizations toward success. Under Myrna’s leadership, CAAR will continue to advocate for the agri-retail sector, championing initiatives that promote sustainability, innovation, and prosperity. With her deep-rooted understanding of the agricultural sector and her unwavering commitment to the well-being of Canadian agriculture, we are confident that Myrna will steer CAAR toward new heights of achievement and impact. Her strategic acumen and her passion for collaboration will undoubtedly strengthen CAAR’s position as a leading voice within the Canadian agricultural community. Please join us in welcoming Myrna Grahn to her new role. With her at the helm, we are poised for a new era of innovation and advocacy that will lead to growth, opportunity, and success for CAAR and the entire agri-retail industry. CAAR LEADERSHIP NEWS Produce. Protect. Proud. PUBLISHER 205 - 1 Wesley Avenue Winnipeg, MB R3C 4C6 TF: 800-463-9323 | T: 204-989-9300 E: info@caar.org | W: caar.org Executive Director: Myrna Grahn Marketing, Communications & Event Manager: Nikeisha Paul-Hunninghan Distribution: Farms.com PUBLISHING PARTNER 90 Woodlawn Road W Guelph, ON N1H 1B2 Tel: 888-248-4893 Email: CAAR@Farms.com Website: www.Farms.com CONTRIBUTORS: Stu Rasmussen, P. Ag, CAAR Board Chairman Denise Faguy, Associate Editor Andrew Joseph, Editor COVER dzika_mrowka/iStock/Getty Images Plus DESIGN & LAYOUT Tanya Myers ADVERTISING SALES Andrew Bawden Director of Business Development and Digital Media 877-438-5729 X 5030 Email: Andrew.Bawden@Farms.com Website: www.Farms.com NEXT AD BOOKING DEADLINE July 11, 2024 ANNUAL PUBLICATION SCHEDULE February, April, August, October, December © 2024 The Canadian Association of Agri-Retailers. CAAR makes no expressed or implied warranties of merchantability or fitness for a particular purpose or otherwise, concerning the use of any product or fertilizer and assumes no liability for any injury or damage, direct or consequential, which may be incurred from the use of such products or services therein. Federal, provincial and municipal laws and regulations supersede the information contained herein. Canadian Mail Publications Sales Agreement #42518524 Return undeliverable Canadian addresses to 90 Woodlawn Rd W, Guelph, ON N1H 1B2 Printed in Canada. Please recycle where facilities exist. FOLLOW US ON Myrna Grahn Stu Rasmussen, P.Ag. Board Chairman

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